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Within Bavaria alone Südhausbau, a Munich-based building developer, manages over 7,000 apartments and business units. Alongside a corporate image usable in all modern media and a repositioning on the market, the quality of the renderings and the ground plans are a distinctive feature and core component in the corporate communication.
Realisation: Company and market analysis, repositioning, name-finding for the business divisions, corporate design, redesign of the word/picture-marque, claim, imagery.
Media: Business papers, exposés for new/existing buildings, image folders, site signs, flags, website, adverts, fair presentation.
Ottmann GmbH & Co Südhausbau KG
Martin et Karczinski GmbH
P. Martin, D. Karczinski, N. Sacher (Strategie/Positionierung); P. Martin, D. Scharf, K. Fössel, N. Bernhard, M. Rabensteiner (Design); D. Karczinski, N. Sacher, M. Höpfl (Text/PR); K. Asen, M. Aigner, T. Malcherczyk (Web)