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2019 VD Design Story Book / Design Book

2019 VD Design Story Book
2019 VD Design Story Book

Discipline: Communication

Discipline: Communication

The Design Book tells the stories behind the designing of each Samsung TV in 2019. Product images and photos were taken in a way to be reflective of the unique designs while showcasing their use in various lifestyles. The book is, in effect, a combination of three books: one introducing the design philosophy embodied in all Samsung TVs, one on high-definition TVs, and the third on lifestyle TVs. Based on the specific needs of marketing or promotional events, the books can be used separately or in combination.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Samsung Electronics

Samsung Electronics Co., Ltd.
Seoul, South Korea

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Design

Samsung Electronics

Samsung Electronics Co., Ltd.
Seoul, South Korea

Taiksoo Kwon, Kwanghyuck So, Wonkyoung Seo

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