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Aura / An ecosystem that facilitate chance encounters


We go from one point to another with no other intention but to arrive at our destination. We stare at our phone or navigation system without even looking up and realising what is surrounding us. But what if we listened to the voices along the way? What if we had the chance to slow down, stop and look around? Aura is an ecosystem that facilitates engagement opportunities for visitors and residents by raising awareness of the presence of people, local businesses and nature along the route they travel. It invokes curiosity through ambiguous triggers and gives you access to different kinds of information by changing the speed of the vehicle.


Umeå Institute of Design

Umeå Institute of Design
Umeå, Sweden

Manu Revi Poovakkat,
Umeå Institute of Design

Connie Jehu,
Umeå Institute of Design

Nancy Valerdi,
Umeå Institute of Design

Lea Bachmann,
Umeå Institute of Design