Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Nurture / Live poster for mindful social media consumption


Nurture is a live poster that shows how we use social media through the act of nurturing a flower. It tracks our daily use of social media and reflects this data through the health of the flower. The petals represents different social media apps the the holes in it shows the frequency, duration and amount of data used each time. When you use the app more and more these holes starts to appear, killing the flower. The healthy your flower, the healthy you are in your consumption of social media. This human and intuitive experience through data encourages change and promotes a healthy phone-life balance.


National Institute of Design

National Institute of Design
Ahmedabad, India

Ashwathy Satheesan,
National Institute of Design