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BEYOND USE / Poster design

BEYOND USE
BEYOND USE

Yongshun County is a deeply poor county in China, rich in bamboo and with a long history of traditional bamboo weaving.
So it occurred to me that selling hand-made coasters from the people of Yongshun County on the MINI SO is both a continuation of traditional craftsmanship and a solution to the region's economic problems. When people buy this handmade bamboo coaster, not only can play its use value as a coaster, but also can be used as a beautiful decoration to bring people in a good mood. More importantly, the use of such coasters can contribute to poverty alleviation.This is what "BEYOND USE" means on the poster.

University

Ningbo University

Ningbo University
Ningbo, China

Yang Peng,
Ningbo University