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INAX Signature Elements and Reference Design / Corporate Identity

INAX Signature Elements and Reference Design
INAX Signature Elements and Reference Design

Discipline: Communication

Discipline: Communication

INAX’s signature elements are three simple symbols that create a recognizable aesthetic code and form its visual brand DNA. They confidently and succinctly project the brand identity in three dimensions and are both unique and instantly, yet subtly, recognizable. Together, they link the entire product portfolio and enable consumers to identify the brand from a distance. With an overarching theme of “Humanitecture”, INAX’s signature elements delicately balance human and architectural elements. This enhances the interaction between people and INAX’s products while ensuring products fit naturally into their surrounding architecture.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

LIXIL corporation

LIXIL Corporation
Tokyo, Japan

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Design

LIXIL corporation

LIXIL Corporation
Tokyo, Japan

LIXIL Water Technology Japan Design Center

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