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ZUI 9 / Alcoholic beverage packaging

ZUI 9
ZUI 9

Discipline: Packaging

Discipline: Packaging

This design draws inspiration from the shape of a medicine capsule, essentially a packaging update to the old tradition of rice wine in China. This modern style has a strong visual impact that helps the brand stand out. The capsule was chosen as a reference to rice wine's traditional use a medicine in China. The glass bottle is spray-painted on the bottom in pleasant pastel colors while the top part reveals the opaque color of the various rice wines.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

EASE SCENT WINE AND CULTURE CO.,LTD

Ease Scent Wine & Culture Co., Ltd.
Beijing, China

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Design

EASE SCENT WINE AND CULTURE CO.,LTD

Ease Scent Wine & Culture Co., Ltd.
Beijing, China

Go to profile