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Rebala Natural Mineral Water / Water packaging

Rebala Natural Mineral Water
Rebala Natural Mineral Water

Discipline: Packaging

Discipline: Packaging

"Rebala" means beautiful in the Tujia language, an ethnic minority in China. The Chinese characters used to spell Rebala are in fact composed of intricate small illustrations depicting the text of a local love song. The packaging also underscores the mineral water's high quality through its use of original folk customs and scenery near the water source. Rich details of these illustrations are beautifully refracted when viewed through the water from the back of the bottle. The bottle cap was inspired by the headscarf worn by local girls while the skirt-shaped corrugated bottle enhances the clarity of the water.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, Specific country/region: China

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Shenzhen Preaker Brand

Shenzhen Preaker Brand
Development Co., Ltd.
Shenzhen, China

Design

Shenzhen Preaker Brand

Shenzhen Preaker Brand
Development Co., Ltd.
Shenzhen, China

Creative/Design Director: Lynn Tsang, Designer: Yuxin Li, Hong Yang