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Through our core cross-cultural capacity building training, AdvanceHER seeks to improve the livelihood of African women through entrepreneurship. We are committed to tackling inter-cultural conflict in Africa through helping African women-owned businesses grow to scale in a cross-border setting. We educate these entrepreneurs on how to: (i) build sustainable and scalable best-in-class businesses, (ii) overcome cultural and gender-based operational challenges as they enlarge their businesses, (iii) become investor-ready, and (iv) gain access to institutional investors. We facilitate inter-ethnic trade among African entrepreneurs.