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RICOH GR III / Digital camera

RICOH GR III
RICOH GR III

Discipline: Product

Discipline: Product

GR III is the latest in the GR Series of high-performance compact digital cameras, loved by fans for its unique concept that has stayed unchanged for 23 years. All components, including the lens, image sensor, and image processor, were re-designed for enhanced image quality, portability, and quicker response. There is also a shake reduction mechanism similar to that of single-lens reflex cameras; yet the body is kept slim and compact, giving the user the freedom to shoot great pictures anytime, anywhere. Even in the age of the smartphone, GR IIIremains the ultimate snapshooter.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Ricoh

RICOH
Ricoh Company, Ltd.
Yokohama-shi, Kanagawa-ken, Japan

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Design

Ricoh

RICOH
Ricoh Company, Ltd.
Yokohama-shi, Kanagawa-ken, Japan

Takafumi Hoshimura, Toshiya Inaba, Takeshi Matsushita, Tatsuo Okuda, Tomohiko Sasaki

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