MINTROBOT / Corporate Identity and Branding

The industrial robot manufacturing startup MINTROBOT designed the world’s first rectangular robot. We took this rectangular shape as the company’s visual motif and turned it into a flexible symbol so that any rectangular shape could be recognized as a corporate symbol. As a result, we were able to apply our brand not only to business cards, envelopes, and websites but also to robots and components. We hope everybody can recognize our company and product through our symbol itself even if the word “MINTROBOT” is not written in it.