Stadt- und bürgerkommunikation: Ein Corporate Identity-Konzept für die Stadt Wuppertal
Corporate Identity concept for the city of Wuppertal
Bergische Universität Wuppertal
The new Corporate Identity concept developed for the city of Wuppertal touches on a diverse array of aspects tied up with municipal and public communication. At the level of corporate design, a new logo was developed, along with new information material, a range of advertising and press publicity materials, a communication set for newcomers and longtime residents alike, a citizens’ website with mobile services, plus an advertising campaign for the city of Wuppertal. The goal was to strengthen the city’s image and improve its information flow and the communicative climate.
Client / ManufacturerDesign