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The Bremen Musikfest is a musical event that takes place each September in Bremen. The program includes concerts from a wide variety of genres such as symphonic, jazz and choral music. The Internet has a special role to play here, providing users with important background information before and during the event and promoting advance ticket sales. And the design is just as varied as the music program. The corporate design dispenses with an explicit logo and a “walled design,” but there is a “light square” and a changing kaleidoscope of colors and images. Despite the need for a sophisticated design, the website had to be easy to use and inexpensive to maintain, particularly as experience shows there are often changes to acts and venues at short notice. This is why the website is based on a content management solution supported by XML and Flash technologies for flexibility in managing data and music samples.
Musikfest Bremen GmbH
kleiner und bold brand identity design GmbH