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ThinkSmart Software is a collaboration platform that solves meeting room pain points by delivering exceptional functionality on a simple and intuitive user interface. The market lacks a complete end-to-end solution that addresses critical user needs. We prioritized usability and flexibility as core principles, allowing users to book rooms, run meetings and share content easily and in multiple ways. The Console allows IT admins to deploy and manage devices while collecting valuable room telemetry. This software surpasses other entries because it was designed simultaneously with the hardware to create one beautiful holistic user experience.