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K750i / Mobile phone


Discipline: Product

Discipline: Product

Vertical, horizontal, always on top! Good looks with attitude. Vertical – it’s a phone. Flip the K750i over to horizontal, and it’s a camera. Dual front. Feel the balance, experience the ease-of-use. The K750i – power imaging stylishly packaged.
Digital still camera interface: If you’re into photography, you’ll probably recognise the camera menus and interface from Sony digital still cameras. Just slide the active lens cover open to change from the phone to the digital still camera interface.
Illumination: The light guidance function indicates which features are currently available for use. Slide the active lens cover open, and the camera button lights up. And check out the light effect when starting up or shutting down your K750i – synchronised, smooth, cool.

Client / Manufacturer

Sony Mobile Communications

Sony Ericsson Mobile Communications AB
Lund, Sweden

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Sony Mobile Communications

Sony Ericsson Creative Design Center
Lund, Sweden

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