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Sabonete massa vegetal / Packaging for vegetal soap

Sabonete massa vegetal
Sabonete massa vegetal

Discipline: Packaging

Discipline: Packaging

Objective: to create a packaging for La Façon vegetal soaps. Creation: two concepts were involved – the natural and the handcraft concept. Hence the packaging enfolds the product in specific folds, eyelet holes and recyclable paper, reminiscent of manually prepared packaging. For each of the soap packagings, a specific graphic design language was sought, such as color, illustration and contrast, referring to the warmth of the vegetal components of the soap.

Client / Manufacturer

Macroven Artes Gráficas Ltda EPP

Macroven Artes Gráficas Ltda EPP
Campinas - SP, Brazil


t·h·e arquitetura e design,

t·h·e arquitetura e design
Campinas - SP, Brazil

Paulo de Tarso Viana de Souza, Heloisa Moretzshon, Anelise Ventura

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