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Next Organic was founded 5 years ago to gather hundreds of eco-socially sustainable entrepreneurs and decision-makers from politics and industry to create a bridge between Europe’s vibrant food startup scene and the trade. Applicants are evaluated with the help of an expert jury in seven different categories and awarded mentorship and consulting in retail, marketing and funding. By recognizing the potential of innovation in changing consumer patterns, we can contribute with new narratives for the food industry and increase awareness around the importance of organic agriculture, food artisans, circular economy, social business, and zero waste.