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LG Home Brew UX / Brewing app

LG Home Brew UX
LG Home Brew UX

Discipline: Communication

Discipline: Communication

Home Brew is a home craft beer brewing machine. The device features a round LCD, making the complicated, long process of brewing easy and fun. Once malt, hop, and carbonation amounts are set, the LCD shows a preview of the beer's color, smell, and taste. Its exemplary design offers home brewers a unique and high-tech method for making one-of-a kind craft beer. During fermentation, the LCD displays bubbles and moving waves, an intuitive visual that signals the process is in progress. When the brewer pours out the beer from the machine, the display shows the volume decreasing. This way the user has an overview of how much beer remains in the machine, another convenient feature.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

LG Electronics

LG Electronics
Seoul, South Korea

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Design

LG Electronics

LG Electronics
Seoul, South Korea

Meeyeon Choi, Sukhyun Lim, Kyungmin Lee, Jeongin Park, Hyeonna Han

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Design

LG Electronics

LG Electronics
Seoul, South Korea

Raehoon Kang, Min A Suh, Youngji Kim, Jeyeol Lee, Seojin Lee

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