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BMW | Interactive Water Bar Exhibit / Exhibition and event

BMW | Interactive Water Bar Exhibit
BMW | Interactive Water Bar Exhibit

Discipline: Interior Architecture

Discipline: Interior Architecture

The digital interactive BMW Waterbar invites visitors to bath in a digital waterstream while enjoying a fresh cup of water, made of recycled paper. The exhibit mirrors visitors as if standing inside the digital waterfall. When visitors move closer, the waterfall opens and a message invites visitors to have a cup of water. While the illuminated cups are filled with digital and real water simultaneously, the visitors can look at the "future behind the waterfall" movie.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Europe, North America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

BMW Group

BMW Group | BC-43
Live- und Innovationskommunikation
Unterschleißheim, Germany

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Design

yellow design

yellow design | yellow lab
GmbH & Co. KG
Köln, Germany

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