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Packaging Parachute Coffee / Packaging

Packaging Parachute Coffee
Packaging Parachute Coffee

Discipline: Packaging

Discipline: Packaging

Better coffee dropped directly on your doorstep straight after roasting – that’s the simple idea behind Parachute Coffee. The coffee is roasted, packed and shipped immediately after it is ordered. It can be delivered to any home across Canada within 48 hours, as fast as airmail with a parachute. This unique business idea obviously needed a unique packaging. The pouch not only resembles a packed parachute, it also works like one. A ripcord opens the bag in a unique and fun ritual. This showstopper package brings refreshing flavor into the kitchen and turns stale coffee routines into fresh coffee ritual.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME Other duration: 2 month

  • TARGET REGIONS North America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Parachute Coffee Company Limited

Parachute Coffee Company Limited
Richmond Hill, Ontario, Canada

Design

Kolle Rebbe

KOREFE/Kolle Rebbe Form + Entwicklung
Hamburg, Germany

A. von Lützau, C. Doering, S. Daumenlang (Design) M. Kiehn (Beratung) M. Schneehage (Fotograf) J. Hoffmeister (Text) M. Lühe (Produktioner)

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