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Bowers & Wilkins for BMW X5 / Car sound system

Bowers & Wilkins for BMW X5
Bowers & Wilkins for BMW X5

Discipline: Product

Discipline: Product

The speakers of the Diamond Surround Sound System include subtle illumination in the front and rear doors. Housed behind etched stainless steel, the Fibonacci patterned grille offers optimal acoustic transparency. Through the exactingly positioning of its speakers the Diamond Surround Sound System delivers a crystal clear and pure acoustic evenly spread in the whole interior, assuring a true 3D sound experience on all seats. Inspired by the Bowers & Wilkins iconic Nautilus speaker, spiralling diffusion channels soak up reflected sound from the rear of each drive unit, reducing resonance to a minimum.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

BMW Group

BMW Group
München, Germany

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Design

HARMAN

Harman International
Garching, Germany

Huemen Automotive Design Munich

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Design

BMW Group

BMW Group
München, Germany

BMW Design

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Design

Native Design

Native Design Ltd.
London, United Kingdom

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Design

B&W Group

B&W Group Ltd.
Worthing, United Kingdom

Brand Partnering Team

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