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LG Bottom Freezer (Universe) / Refrigerator

LG Bottom Freezer (Universe)
LG Bottom Freezer (Universe)

Discipline: Product

Discipline: Product

For the product exterior, metallic material and hidden touch display emphasize luxury and minimalism, and an easy handle increases user convenience. The interior backside wall and the ceiling outlet where cold air is discharged are designed to visualize the cooling performance. The ceiling outlet, whose metallic feel catches the eyes, achieves a well-balanced integration of functionality and material to effectively emphasize the basic function of a refrigerator. The metallic decoration is applied to interior shelves and draws as well to emphasize the overall unified feel of the product.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS Australia / Oceania, Europe, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

LG Electronics

LG Electronics Inc.
Seoul, South Korea

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Design

LG Electronics

LG Electronics Inc.
Seoul, South Korea

Kyukwan Choi, Sanghun Kim, Seungjin Yoon, Jinhee Park, Junghyun Joo

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