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Galaxy Note9 Package / Mobile phone packaging

Galaxy Note9 Package
Galaxy Note9 Package

Discipline: Packaging

Discipline: Packaging

The most unique feature of the Galaxy Note9 is the S Pen. Hence, the packaging was designed to accentuate only the pen and its presence. The front of the packaging, which is expressed in bold but refined graphics, denotes at a glance that the Pen is the identifying figure of the Galaxy Note9.
The color of the actual Pen was closely duplicated on the packaging using the foil step printing technique. Users can discover the signature blue and yellow colors of the Pen and the phone before they even purchase the product. Moreover, when the packaging of the 512GB edition is opened, the widely-admired Pen is the first thing revealed.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, Europe, North America, South America

  • TARGET GROUPS Consumer / User, Specific sub-group: Women, Millennium Generation, middle-aged,

Client / Manufacturer

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

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Design

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

Soo Hyun Kim Ju Won Lee Sun Young Lee

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