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BANTAM / Fishing reel

BANTAM
BANTAM

Discipline: Product

Discipline: Product

In 1978, the first Shimano Bantam 100 baitcasting reel came out packed with Shimano's advanced technologies to get right to the point of bass fishing. The design objective was to carry out the basic actions of cast, control and catch, without a sense of discomfort. The bottom line was to make it "tough" and yet "compact". The new Bantam 100 with "CORESOLID BODY" structure has an extremely tough yet compact body that sits very comfortably in the angler's hands. This 40th-anniversary model is also the next-generation innovation product with the backbone to challenge the frontier of the unknown.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Specific country/region: Global

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Shimano

Shimano Inc.
Sakai City, Japan

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Design

Shimano

Shimano Inc.
Sakai City, Japan

Go to profile