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BABY ELEPHANT / Babycare packaging

BABY ELEPHANT

Discipline: Packaging

BABY ELEPHANT

Discipline: Packaging

‘Baby Elephant’ is a professional baby care brand. The elephant is the animal with the longest breastfeeding period, so the totem of the brand is an elephant taking care of the baby elephant. On the bottle, CHICMAX used the element of "nipple ring" as the core identification symbol of the entire series of products, creating a brand asset with the strongest echo to the core selling point.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

BABY ELEPHANT

Baby Elephant
CHICMAX
Shanghai, China

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Design

NianXiang Branding&Design Co.,Ltd

Nianxiang Brand Design & Consulting
Shanghai, China

Guozheng Jiang, Dan Chen (Creative Director) Qiurong Ji, Yue Ni (Graphic Designer) : Feng Huang (Industrial Designer)

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