Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Key Image Series Posters for the 28th GMA / Music award advertising

Key Image Series Posters for the 28th GMA

Discipline: Communication

Key Image Series Posters for the 28th GMA

Discipline: Communication

Transient Media • Enduring Music: The 28th Golden Melody Awards was the first edition to accept digital music, ushering in a new era for the event. At the same time, the decision signaled that while music's media is evolving, the essence of music is still key. Based on this concept, the campaign was built around five media as the themes for the key visuals: vinyl, cassette, CD, mobile devices and the future. These five media were transformed into expressive forms that were then used in a series of promotional images for the Awards. The images explore the relationship between clothing and people as a metaphor for the connection between media and music.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User, Public Sector / Government

Client / Manufacturer

Bureau of Audiovisual and

Bureau of Audiovisual and
Music Industry Development, MOC
Taipei, Taiwan

Design

SAN YEH WEN LIMITED COMPANY

SAN YEH WEN LIMITED COMPANY
Taipei, Taiwan

Go to profile