Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

TRIO Grain Dish Wash Series / Detergent packaging

TRIO Grain Dish Wash  Series
TRIO Grain Dish Wash  Series

Discipline: Packaging

Discipline: Packaging

Trio is Korea’s first kitchen detergent brand. The packaging design aims to convey a sense of reliability, essential for a new product, as well as an authentic Korean branding. Koreans have developed a culture of consuming various fermented foods such as kimchi, alcohols, and sauces. To link with this culture, Trio has adopted exceptional fermented ingredients: grain, CheongJu (refined Korean wine) and vinegar. The container was designed as a modern version of a classic ceramic bottle, and the black and white illustrations intuitively represent the main ingredients while presenting a re-interpretation of tradition and Asian beauty.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2018

Client / Manufacturer

Aekyung Industrial

Aekyung Industry
Seoul, South Korea

Go to profile
Design

Aekyung Industrial

Aekyung Industry
Seoul, South Korea

Changhee Seo, Jihyun Lee, Younghyun Park

Go to profile