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Schüller, EuroCucina 2018 / Trade fair booth

Schüller, EuroCucina 2018
Schüller, EuroCucina 2018

Discipline: Interior Architecture

Discipline: Interior Architecture

The kitchen as a living space: for the first time D'art Design Gruppe presents kitchen manufacturer Schüller at EuroCucina in Milan. The fair design showcases both the Schüller.C collection and, with considerably more space, the next125 premium brand. Visually linked by recurring façade elements and 3D Schüller logos, the company's two brands remain distinguishable: dark and elegant on the one hand, bright and modern on the other. The formal unity creates a holistic brand experience for both brands with a different look and feel. Various settings in the next125 space stage the kitchens and are derived from the 2D campaign with animal motifs.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Europe

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

next125 - Schüller Möbelwerk KG

Schüller Möbelwerk KG
Herrieden, Germany

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Design

D'art Design Gruppe GmbH

D’art Design Gruppe GmbH
Neuss, Germany

Jochen Höffler / Creative Direction Melanie Höller / Interior Design Lisa Leckelt / Art Direction Ingo Backe / Project Management

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