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- Give a woman with high levels of school and work stress a bath holiday -
Ladies between 20 – 30 years old often have tremendous school and work stress, but do not have a lot of time or money. This is when they should plan a bath holiday for themselves, and treat themselves to a therapeutic aromatic sea salt bath, which can improve their body and mind. The package design hints at a vacation atmosphere by putting a swimming pool and a hot spring on the box. When consumers see the packaging, they will conjure up images of swimming pools in the summer time and hot springs in winter.
National Taiwan University of Science and Technology
Taipei, Taiwan
I-NING LIU,
National Taiwan University of Science and Technology