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Mercedes-Benz Innovationsexponate / Exhibits

Mercedes-Benz Innovationsexponate
Mercedes-Benz Innovationsexponate

Discipline: Interior Architecture

Discipline: Interior Architecture

Aim of the innovation exhibits is to present innovative technologies of Mercedes-Benz at trade fairs and exhibitions and to explain their benefits to the visitor. All exhibits are modular designed. A silk grey clip element, which usually features original parts, is put on a black high gloss basic glass corpus. The innovation exhibits are made to touch, feel and experience. For example, the visitor can feel the high class material of the “designo” interior. He can comprehend the 7G-TRONIC automatic transmission by touch. The sensual presentation has a lasting effect on the visitor’s experience. The graphically designed basic corpus consciously integrates the floor. Therefore a strong feel for space is achieved. The exhibition vehicle reflects in the horizontally aligned glass surface.

Client / Manufacturer

Daimler AG

DaimlerChrysler AG
Stuttgart, Germany

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Design

design hoch drei

design hoch drei GmbH & Co.KG
Stuttgart, Germany

Wolfram Schäffer, Tobias Kollmann, Demian Bern

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Design

Bohner-Design

Bohner-Design
Stuttgart, Germany

Matthias Bohner, Jan Bartols

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