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KANEBO THE EXCEPTIONAL Series / Cosmetics packaging

KANEBO THE EXCEPTIONAL Series

Discipline: Packaging

KANEBO THE EXCEPTIONAL Series

Discipline: Packaging

Departing from its traditional prestige image, Kanebo set out to create a new innovative design. The benefit of this product is not only felt on the skin, but also on the mind of its user thanks to the exquisite design. The white-transparent gradation from top to bottom allows customers to sense the beauty within. To reflect the quality and high retail price of the cream, Kanebo designed a special tray which has the appearance of a jewelry box.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Kanebo Cosmetics Inc.

Kanebo Cosmetics Inc.
TOKYO, Japan

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Design

CURIOSITY

CURIOSITY
TOKYO, Japan