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NIKE RUNNING DIVISION / Retail design

NIKE RUNNING DIVISION

Discipline: Interior Architecture

NIKE RUNNING DIVISION
NIKE RUNNING DIVISION
NIKE RUNNING DIVISION
NIKE RUNNING DIVISION
NIKE RUNNING DIVISION

Discipline: Interior Architecture

Office workers in China's top tier cities are becoming ever fonder of running and jogging as a good way to relieve stress or just get some exercise. Most people go for a run after work, in the evening or at night, and this night running was the inspiration for us. We chose Running In Dark as the theme for this Nike project.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Nike

NIKE, Inc.
Nike Greater China Headquarters
Shanghai, China

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Design

CHANNEL'R

CHANNEL'R
Shanghai, China

Hong Lei, Song Xiaohao, Xiang Xiancheng, Qiu Zhanju, Yang Yucai, Li Zhuo

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