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Tian shui / Branding

Tian shui

Discipline: Communication

Tian shui

Discipline: Communication

Tian shui is a restaurant specialized in vegetarian cuisine. The menu offers only foods that are in season, reflecting a belief in the harmony between humans and nature. Water is a major design motif throughout the restaurant. This life-essential liquid is the major component in vegetables. Water induces feelings of calm and conveys a sense of freedom and agility.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

The branding design for Tian shui delivers a calm and understated yet striking design identity. Rain water is represented in a distinctive calligraphic style that goes beyond corporate identity: Posters become art, pin badges become jewelry. Stylish!
Gold Statement
Client / Manufacturer

Tianshui

Tianshui
Guangzhou, China

Design

Y.STUDIO

Y.STUDIO
Shenzhen, China

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