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U-JEWELRY / Jewelry packaging

U-JEWELRY

Discipline: Packaging

U-JEWELRY

Discipline: Packaging

U-jewelry is aimed at creating an elegant Oriental jewelry brand with Chinese stories. The packaging design of U-jewelry draws on the imagery of a moon gate and a Chinese garden. It makes the whole package softer and more subtle, thus inspiring a desire for further exploration. In the packaging structure, one end of the ribbon is fixed to the top of the lid, creating a sense of ceremony while also communicating elegance and leisure.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME Other duration: 3 months

  • DATE OF LAUNCH 2018

Client / Manufacturer

Shanghai QianYU Trading CO., LTD.

Shanghai QianYU Trading CO., LTD.
Shanghai, China

Design

Shanghai Version Design Group

Shanghai Version Design Group
Shanghai, China

Tengxian Zou

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