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Siemens Concept Mall, IFA 2017 / Trade fair booth

Siemens Concept Mall, IFA 2017
Siemens Concept Mall, IFA 2017

Discipline: Interior Architecture

Siemens Concept Mall, IFA 2017

Discipline: Interior Architecture

The Siemens Concept Mall opened its doors at IFA 2017 in Berlin. Visitors experienced the seamless interplay of smart technology, networking and design, fittingly themed "Solutions for a Seamless Life". This installation offered a sophisticated, modern audience everything for their urban lifestyles. The smart, networked product solutions were presented in urban pop-up worlds. Each section of the Concept Mall was an entirely new environment, allowing visitors to experience the home appliances in an entirely new context.

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

BSH Hausgeräte GmbH / Brand Siemens

BSH Hausgeräte GmbH
München, Germany

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Design

SCHMIDHUBER

SCHMIDHUBER / BLACKSPACE
München, Germany

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