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There are an estimated 650 million literate people in India. In reality, half the so-called ‘literates,’ more than 300 million people, can best be called ‘early-literate.’ They cannot read, for example, newspaper headlines.
PlanetRead, a not for profit, in India along with Indian Institue of Management, Ahmedabad, innovated "Same Language Subtitling" (SLS) for mass literacy. SLS is simply the idea of subtitling the lyrics of film songs in the ‘same’ language that they are sung in. For over two decades, SLS has woven regular reading practice. SLS is scientifically tested and proven to improve reading skills. See http://youtu.be/K7XDMzsLd5o