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BMW i Inside Future / Concept car

BMW i Inside Future
BMW i Inside Future

Discipline: Professional Concept

BMW i Inside Future
BMW i Inside Future
BMW i Inside Future
BMW i Inside Future
BMW i Inside Future

Discipline: Professional Concept

BMW i Inside Future is a car-interior concept presented at CES 2017 that is focused around the future of user experiences when autonomous driving becomes a reality. The BMW i Inside Future model shows new ways of interaction between the driver, the passenger and the vehicle. Furniture-like geometry with more natural materials such as wood and moss gives the feel of a living room on wheels. Technologies were chosen that could have a strong digital and physical harmony but also the ability to disappear when not needed. The model was intended to show a warm, optimistic view of the future that puts human needs and behaviors first.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Specific country/region: Worldwide

  • DEVELOPMENT TIME up to 12 months

Client / Manufacturer

BMW Group

BMW AG
München, Germany

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Design

BMW Group Designworks USA

BMW Group Designworks
Newbury Park, CA, United States

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