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LG Cordzero ART Serie PKG / Vacuum cleaner

LG Cordzero ART Serie PKG
LG Cordzero ART Serie PKG

Discipline: Packaging

Discipline: Packaging

The packaging design of LG Cord Zero vacuum cleaners (ART series) features an added benefit in the form of an ‘easy lifting tray’, which was developed to enhance usability for customers and makes it easy to pull out the product in one go. Also, this multi-functional packaging structure includes the new design concept of the: ‘transformable accessory box’ (patent acquisition completed) to make the neat and effective storage of various accessories possible. It also uses intuitive graphics which express the core functions of the product, thus giving it another advantage in terms of advertisement in stores, or as a marketing tool.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, Australia/Oceania, Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

LG

LG Electronics
Seoul, South Korea

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Design

LG

LG Electronics
Seoul, South Korea

Byungjin Oh, Jeeyeon Lee, Hyemin Hong, Moa Son

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