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Shanwaishan Old Tree Tea / Food packaging

Shanwaishan Old Tree Tea
Shanwaishan Old Tree Tea

Discipline: Packaging

Discipline: Packaging

The design has a strong visual impact and infectious air with a three-dimensional, vigorous, old tea tree set against a range of mountains in the distance. This image of the time-honored tea tree and its growing environment allows the design to demonstrate the core appeal of the brand: the old tea tree, the high value and the rarity. This tea gift, with the artistic conceptualization of the old tree tea, conveys a sense of ceremony and enjoyment. The box, made from recycled, treated paper pulp is vivid and environmentally friendly.

  • TARGET GROUPS Consumer / User, Specific sub-group: High income population

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

Shenzhen Yuto packaging technology Co., Ltd.

Shenzhen Yuto packaging technology Co., Ltd.
Shenzhen, China

Design

Shenzhen Yuto packaging technology Co., Ltd.

Shenzhen Yuto packaging technology Co., Ltd.
Shenzhen, China

Chen Yingsong (Art Direction), Liu Rong (Graphic Design)