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MINI Electric Concept / Concept car

MINI Electric Concept
MINI Electric Concept

Discipline: Professional Concept

Discipline: Professional Concept

The compact and agile MINI Electric Concept is designed for use in urban areas and offers a view into how pure-electric mobility might look in the years ahead. The car’s surfaces have a sense of contemporary clarity about them that lends added impact to the its efficient character, while striking yellow accents and vivid contrasts give the exterior that distinctive MINI twist. At the same time, the car conveys a new take on the concept of sportiness and shows, that aerodynamics and lightweight design aren’t just important in the world of motor sport – they are also essential factors for maximizing electric range.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Specific country/region: -

  • DEVELOPMENT TIME other period: -

Client / Manufacturer

BMW Group

BMW Group Design
München, Germany

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Design

BMW Group

BMW Group Design
München, Germany

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