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Health AG has made a name for itself as a financial provider for dentists. Now, the company aims to digitize their management. To this end, Health AG employed a novel approach in the industry – it involved its target group in product development. This revolutionary approach laid the foundation for a new design that is modular, digital, and dialogical. At IDS 2017, Health AG translated the approach into an extra-long, interactive ‘kitchen table.’ This eye-level communication defines the company: as listeners; as empathetic; and as creators of intelligent and reliable solutions.
EOS Health Honorarmanagement AG
Hamburg, Germany
MUTABOR
Hamburg, Germany
Heinrich Paravicini (CCO), Gerd Hermes (CD), Corinna Ismaier,Emanuel Haas, Felix von Pless, Gabriel Wüstner (all AD)