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Dr.Jart Cera Fantasy Book / Skincare packaging

Dr.Jart Cera Fantasy Book
Dr.Jart Cera Fantasy Book

Discipline: Packaging

Discipline: Packaging

Moisturizing is among the most common skincare categories, yet the perfect moisturizer has remained a fantasy. Until now! Dr.Jart Cera Fantasy Book uses the motif of a penguin living in the cold, dry environment of Antarctica to represent the cold world we live in today. A ceramidin that creates a moisturizing barrier, and a yellow penguin positively show the power of moisture. The title shows a fantasy of dreamy moisture becoming a reality as the Cera Fantasy Book opens. This sturdy package can find a place on consumers’ bookshelves as the perfect place to store memories and valuables.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, North America

  • DEVELOPMENT TIME other period: 3 monts

  • DATE OF LAUNCH 2017

Client / Manufacturer

HAVE & BE Co., Ltd.

HAVE & BE Co., Ltd.
Seoul, South Korea

Design

HAVE & BE Co., Ltd.

HAVE & BE Co., Ltd.
Seoul, South Korea