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Munich-based brand and design agency Zeichen & Wunder created a striking visual identity for the beer from the new Ismaninger Brauereigenossenschaft. It features a charming logo and brand design as fresh as the beer itself. The label on the beer bottle calls attention to Ismaning, the place of origin of the mild light beer (German “Helles”). The logo features the industrial water tower landmark, and the signature refers to the new cooperative. As a producer of a contemporary product located in a place with 1,200 years of history, “Ismaninger” is a great fit for Zeichen & Wunder. The agency has supported the trend of identity-building products for years now.
Brauereigenossenschaft Ismaning eG
Zeichen & Wunder GmbH