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Schüco Corporate Sound / Sound design

Schüco Corporate Sound
Schüco Corporate Sound

Discipline: Communication

Discipline: Communication

Schüco is a leading supplier of windows, doors and façade systems. The existing visual identity should now be given an acoustic dimension. The goal was to develop a sound that fits the core values of the brand, is easily recognizable and is suitable for use in a variety of touchpoints. The corporate sound was created using instruments made from the company’s products, thereby transposing the brand values into a unique acoustical experience. At the same time, by using its products as high-precision musical instruments, Schüco underscores the quality and accuracy of the materials used.

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Schüco International KG

Schüco International KG
Bielefeld, Germany

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Design

Peter Schmidt Group

Peter Schmidt Group
Hamburg, Germany

Mechthild Bertram, Josefine Kramann

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Design

BLUT Conceptual Audio Design

BLUT Conceptual Audio Design
Hamburg, Germany

Timo Blunck, Stephanie Zanatta