Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE (free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Audi Music Box / Promotional product

Audi Music Box
Audi Music Box

Discipline: Interior Architecture

Discipline: Interior Architecture

What does Audi sound like? What does "Vorsprung durch Technik" sound and feel like? Germany's premier car brand, Audi, have reconsidered both of these questions. Together with dadamachines, they developed an entirely new instrument: a sound device that creates completely new sounds from vehicle parts and musical instruments, and combines them to create unique composed tracks. After all, the whole is more than just the sum of its parts.

  • TARGET GROUPS Consumer / User, Trade / Industry, Other target groups: Employees

  • TARGET REGIONS Specific country/region: Germany

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

AUDI AG

Audi AG
Ingolstadt, Germany

Go to profile
Design

BLACKSPACE

BLACKSPACE GmbH
München, Germany

Marc Ziegler, Melanie Molnar, Jürgen Titz, Florian Hechinger, Barbara Staub, Carolin Modes

Go to profile
Design

dadamachines

dadamachines
Berlin, Germany

Music/Sound Design