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Tokyo Art Flow 00 / Event design

Tokyo Art Flow 00
Tokyo Art Flow 00
Tokyo Art Flow 00
Tokyo Art Flow 00
Tokyo Art Flow 00

Discipline: Communication

Tokyo Art Flow 00
Tokyo Art Flow 00

Discipline: Communication

An arts festival has transformed Futako-Tamagawa, Tokyo into a world-class, sustainable cultural hub. The Tokyo Art Flow 00 logo is inspired by the Japanese character for “river.” The English sense of a “festival” envelops the overall event alongside a Japanese style of gentle fusion. Around the logo, a fish character also makes occasional appearances. A range of promotional items and official merchandise was produced for the festival. The area around Futako-Tamagawa Station was transformed into the color of Tokyo Art Flow 00 from before the start of the festival and throughout.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

TAF 00 Executive Committee

TAF 00 Executive Committee
Tokyo, Japan

Design

WALTZ.

WALTZ.
Tokyo, Japan

Toshihiro Kawasaki, Sakiko Tsurusawa

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