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ThinkPad 25 Anniversary / Laptop

ThinkPad 25 Anniversary
ThinkPad 25 Anniversary

Discipline: Product

Discipline: Product

ThinkPad 25 is a product developed to commemorate the 25th anniversary of the ThinkPad. Many of the design points followed the results of an online customer survey conducted by Lenovo. They asked customers what they would like to see in the laptop. The result is a retro design, though the technology is cutting-edge.

  • TARGET GROUPS Consumer / User, Trade / Industry, Public Sector / Government
  • TARGET REGIONS Asia, Europe, North America
  • DEVELOPMENT TIME up to 12 months
  • DATE OF LAUNCH 2017
Client / Manufacturer

Lenovo

Lenovo
Morrisville, NC, United States

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Design

Lenovo

Lenovo
Morrisville, NC, United States

Experience Design Group, Lenovo

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