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Tablers’ Cuvées Winelabel / Wine label design

Tablers’ Cuvées Winelabel
Tablers’ Cuvées Winelabel

Discipline: Packaging

Tablers’ Cuvées Winelabel
Tablers’ Cuvées Winelabel

Discipline: Packaging

This label was designed to generate donations. The collected money will be donated to a special children's aid project, allowing poor families to afford a holiday trip. The designers wanted to avoid the typical charity images that plays on pity. Instead, they wanted to illustrate what this support can give to children, in a simple, fun and artistic way: it helps them lift off, discover the world and find new perspectives! Until today this campaign has collected more than €20,000.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Round Table Deutschland

Round Table Deutschland
Wiesbaden, Germany

Design

Ruska, Martín, Associates GmbH

Ruska, Martín, Associates GmbH
Berlin, Germany

Roman Ruska (CD / AD), Andrea Tolosano (Design / Concept), Paula Cano (Illustration / Concept), Anina Takeff (DTP / Design)

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