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Mi Sphere Camera / Sphere camera

Mi Sphere Camera
Mi Sphere Camera

Discipline: Product

Discipline: Product

Using a self-developed prismatic reflex lens module to decrease its optical center distance, the Mi Sphere Camera boasts the smallest possible blind area. Featuring real-time, automatic screen calibration, chromatic aberration correction, smooth image transition and splicing gap elimination, it makes 360-degree panoramic photography a true reality. Equipped with an Ambarella high-speed processor and Sony image sensor, it takes 7k image and 3.5K video in one shot with effective resolution of 24 MP. Rated IP67 for water- and dust-resistance, this compact, ultrathin, portable device is a pioneer in the consumer market.

  • TARGET GROUPS Consumer / User, Trade / Industry, Specific sub-group: outdoor enthusiasts, travel photographers, aged 25-35

  • TARGET REGIONS Asia, North America

  • DEVELOPMENT TIME 13 - 24 months

  • DATE OF LAUNCH 2017

A smart little camera that gets the details right, like an easy to grip rubber texture. Logical, well-thought-out design, a high build quality and a robust finish elevate the Mi Sphere above the crowd. The handle cleverly transforms into a stand in an easy and efficient way.
Gold-Statement
Client / Manufacturer

Beijing MADV Technology Co., Ltd.

Beijing MADV Technology Co., Ltd.
Beijing, China

Design

XIAOMI Inc.

Xiaomi Inc.
Beijing, China

Zeng Xiong, Li Ningning (Mi Ecosystem Industrial Design Team)

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