Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Mi Action Camera 4K / Action camera

Mi Action Camera 4K
Mi Action Camera 4K

Discipline: Product

Discipline: Product

Mi Action Camera 4K is a 4k 30fps Ultra HD camera equipped with 145° ultra-wide-angle lens, Bluetooth and WI-FI. Its exterior employs the optimum design fitting to internals, with sand-textured sides and UV elastomeric painted front. Around the lens is a knurled metal garnish, offering décor and solid protection. With accessories it fits various shooting scenarios, including daily, sports and underwater. Via mobile app, it supports shooting at various resolutions, time lapse, slow motion and other features, delivering a brand new experience for outdoor photographers.

  • TARGET GROUPS Consumer / User, Specific sub-group: outdoor enthusiasts, travel photographers, and common photographers

  • TARGET REGIONS Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

Beijing Fimi Technology Co., Ltd.

Beijing Fimi Technology Co., Ltd.
Beijing, China

Design

XIAOMI Inc.

Xiaomi Inc.
Beijing, China

Wang Tao, Zhang Lei, Li Ningning (Mi Ecosystem Industrial Design Team)

Go to profile